Finding New Customers on Facebook with Fuzz Wax Bar
Seasonality can affect every business a bit differently and for our client Fuzz Wax Bar, Back-to-School has traditionally been a slower season as students are distracted getting settled into classes.
But this year was different. This year Fuzz partnered with Stackmatix to activate a Facebook and Instagram media campaign that made September their best month ever for online membership sales!
Fuzz saw 32% more online enrollments in September than their prior monthly high in April.
Stackmatix drove more than a 600% return-on-ad-spend (ROAS) via net new annual subscriptions.
Momentum persists for Fuzz as they begin to promote keeping your skin smooth all year round, especially in the cold wintery months.
The campaign shows the great impact that a Facebook Display campaign can have on generating new customers for growing businesses like Fuzz.
Stackmatix leveraged a modest monthly budget to drive significant growth in the business almost overnight, as the campaign was driving new customers at an efficient rate just one week after activation.
Fuzz Wax Bar, focused to-date on serving locations in Canada, will be opening its first US-based location in Atlanta in just a few months! Stay tuned!
If you’d like to give Stackmatix a chance at driving similar results for your business, please contact us at firstname.lastname@example.org. We’re happy to discuss if Facebook or another strategy might be best suited for your particular situation.